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Data Flywheels: Which Ones Are Real and Which Are Slideware
A data flywheel is a loop where product usage generates data that measurably improves the product, attracting more usage. This guide explains what makes the data useful (outcomes, corrections, labelled failures, preferences), what makes the loop turn (a process that converts data into improvements), what makes it defensible, consent constraints, and how to test a claimed flywheel.
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