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A year after launch, 4% of eligible seats have bought our AI add-on. The CFO asks if it's failing. What do you measure before deciding?

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A low attach rate can mean few accounts buy, or buyers don't use it, or the denominator is wrong. Measure penetration inside buying accounts and active use of paid seats before changing the packaging.

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A low attach rate can mean few accounts buy, or buyers don't use it, or the denominator is wrong. Measure penetration inside buying accounts and active use of paid seats before changing the packaging.

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